MBA Ms.Evangeline.E.T

Name                            :           Ms.Evangeline.E.T

Designation                :           Assistant Professor

Contact Address        :           Dept. of Business Administration, Vel Tech Hightech

Dr.Rangarajan Dr. Sakunthala Engg. College, Avadi

Degree                            :          MBA, (Ph.D)

Degree University Field of Specialisation
B.I.S.M University of Madras, Chennai Information Systems and Management
MBA Sathyabama Institute of Science and Technology, Chennai Human Resources and Marketing

Years of Experience :  8 Years  8 Month

Conference Attended :

  1. A national Conference on “Future challenges and innovative trends in Make In India” at VTHT 2015
  2. A International Conference  on “ Trends In Employee Engagement ” at Sree Sastha Institute Of Engineering And Technology 2014
  3. A national Conference on “ Employee Engagement” at University of Madras 2014
  4. Globalization of Curriculum is a must for successful management Education”: An International Conference on “Impact of Globalization on management education – Curriculum to Careers” at ISME, Bangalore (International School of Management Excellence) on December 11th
  5. A Study on Stress Management among women employed in call centers and the recent techniques for handling Stress: A National Conference on “Globalization and Challenges- A Relook into HR, Banking and Financial Services at Sri Vidya Mandir College of arts and Science at Uthangiri,Krishnagiri District on 6th and 7th January 2011 and the paper was published in proceedings.
  6. A Conceptual Approach to Consumerism leading to Stress in Kids due to the Influence of Parents and Advertisements: A International Conference on “Globalization and Consumer Protection” at Kalasalingam University on 28th and 29th January 2011 and the paper was published with a ISBN NO : 978-81-905380-1-5, Pg – 458
  7. Employee Attitude And Values Leads The Organization – A Study Focused Towards The Employees Of A Hypermarket In Chennai City at the International Conference organized by Annamalai University,28th and 29th July 2011,ISBN9788183713870
  8. The Importance of a Globalized Curriculum for a successful MBA Programme at the International Conference on “Global Business Environment and Its Impact on Management Education” at PRIMS, Salem on Feb 10th 2011
  9. The Importance of English Language in today’s global world – Perspective towards Engineering and MBA Students: at the National Conference on “English for Empowerment” at Vel Tech University, Chennai on 15th February 2011 and the paper was published with a ISBN NO: 9788189843465
  10. Emerging Issues in managing the Workforce at the National Conference on “ Emerging Trends in Management” at Vels University,Pallavaram, 16th April 2011.
  11. India and her Green Brands: Emerging the environmental Imperative at the National Conference on Green Management at Vel tech High tech Dr.Rangarajan Dr.Sakunthala Engineering College, Chennai on September 10th 2011 – ISBN -9789380624525
  12. Role of fast moving consumer goods in the economic growth of Rural India at the National Conference on “Inclusive economic growth in India: Issues, Challenges and Implications, Queen Mary’s College, on September 16th 2011 – ISBN – 9789380371153
  13. The rise of Student Entrepreneurs in India at the National Conference on Emerging Entrepreneurial and Economic Environment , Alagappa Institute of Management,9th and 10th March 2012

Workshop Attended :

  1. A one day Workshop on “Supply Chain Management” in Madras University on 11.02.2015

FDP Attended                        :

  1. A 14 day AICTE sponsored Faculty Development Program on “Data Analysis for Research” conducted by VELTECH UNIVERSITY from 06.06.2010 to 19.06.2010.
  2. A 3 day Staff Development Programme on “Kick-Starting the Entrepreneurship Campus” conducted by National Entrepreneurship Network (NEN) at Sri Ramachandra University from 23.07.2010 to 25.07.2010.
  3. A 2 day Staff Development Programme on “Teaching Methodologies” in Veltech Hightech Dr.Rangarajan Dr.Sakuntala Engineering College from 19.06.2010 to 20.06.2010
  4. A 3 day Staff Development Programme on “Brand Management” in SSN College of Management and Communication Applications,SSN Engg College from 3.02.2011 – 5.02.2011.

Seminar Attended     :

  1. NIL

Research Paper Published::

  • Comparison on Service Quality in Private hospitals VS Public Hospitals: A patient perspective at “International Journal of Applied Management Research” – ISSN NO: 09748709 – December 2010
  • The paper titled “HUL’s drive into Rural India” was published in ICFAI’s “Advertising Express”, IUP Publications (Ref # 18M – 2011 – 02- 11 -02) in February 2011, Vol – XI Issue – 02. ISSN NO: 0972- 5326
  • The paper titled “Creating Brand Icons in the Indian Market” was published in ICFAI’s “Advertising Express”, IUP Publications (Ref # 18M – 2011 – 02- 11 -02) in June 2011, Vol – XI Issue – 02. ISSN NO: 0972- 5326
  • The paper titled “Brand consciousness on fairness cream among women” was published in “International Journal of Applied Management Resarch” – ISSN NO: 09748709 – June 2011
  • The paper titled “Stress in the workplace – A Feminine perspective in the Indian Context” was published in APOTHESIS – Tripude’s Journal of Business Research, August 2011, ISSN 987655167
  • The paper titled “Occupational Health of Working Mothers” was published in the Journal of Management Science, September 2012,EISSN 22501819
  • The paper titled “Sustenance Strategy through Brand Wars” was published in “International Journal of Applied Management Resarch” – ISSN NO: 09748709 – Jan 2013
  • The paper titled “The impact of tangible and intangible rewards on employee engagement” was published in Annamalai Journal of Management “Journal of Virtu”, Vol.6 ISSN- 0974-0406 Indexed Referred Journal
  • The paper titled “A Study on Employee Engagement activities with special reference to Murugappa Group”was published in Journal of Empirical Research in Management, ISSN 2249 1864
  • The paper titled “Impact of Intrinsic and Extrinsic Motivation towards Employee Engagement” ISSN :2251 1571
  • The paper titled “Leveraging Organizational Culture for Employee Engagement – A Key to competitive advantage”ISSN : 1819-544X(AU Annexure II,Scopus Indexed)
  • The paper titled “ Organisation Culture and Motivation as Instigators for Employee Engagement” ISSN:0974-5645(Scopus Indexed)

Research Projects Completed          : NIL

Research Position Held         : NIL

Memberships in Professional Bodies:

  1. MMA,NEN
Evangeline